Work / vivo
Indonesia · Brand & Creative Communications
vivo: The National Photo Camp
vivo Indonesia ran its 2025 National Photo Camp with Ruder Finn Era, a photography training programme with a professional tutor and hands on sessions with the vivo X300 that positioned the brand as one that empowers creativity, with more than 50 participants and 250 photographs submitted.
The challenge
vivo wanted its camera technology understood through what people could make with it, starting with the retail teams who sell the phones every day.
Our solution
Ruder Finn Era produced the camp: interactive training with a professional photographer, outdoor shooting sessions with the vivo X300 and a showcase of the results, so participants left as advocates with work to show.
The results
50+participants
250+photographs submitted
- Client
- vivo
- Market
- Indonesia
- Practice
- Brand & Creative Communications
- Services
- Integrated Brand and Creative
- Sector
- Consumer electronics, Technology
- Engagement
- Project
Related work
Stop TB Partnership · Regional, Laos, Vietnam, Indonesia · PurposeStop TB Partnership Indonesia: Launching AIDP for a TB-Free ASEAN153 pieces of media coverage across ASEAN
FC Barcelona · Thailand, Malaysia, Vietnam, Indonesia, Regional · BrandFC Barcelona: Celebrating Lunar New Year Across Southeast Asia165M potential reach
ZUS Coffee · Thailand, Indonesia, Regional · BrandZUS Coffee: Launching a Malaysian Favourite in Thailand and Indonesia423 pieces of coverage